How to use video content and film to shape your school, trust or university's communications
Sparrowhawk Communications works with Holm Films, who create engaging and accessible video content for schools and universities.
2 min read
How AI can support a school or trust rebrand
Rebranding a school or multi-academy trust is no small task. From updating your website and prospectus to changing signage and refining your messaging, it’s a strategic process that reaches into every part of your school or trust's identity.
3 min read
Celebrating independent PR consultants
I’m absolutely delighted to have been named one of the UK’s 50 highest impact independent PR consultants.
1 min read
Why schools should make friends with journalists
Developing trusting relationships with the media can bring huge benefits to schools, argue Jessica Shepherd and Anna Pedroza. Unless it’s...
4 min read
Six tips to communicate a negative Ofsted report
Making good use of the post-inspection window can make all the difference to the next part of your improvement journey.
3 min read
Why it’s a good idea for schools and trusts to have a media page
It’s common for most organisations to have a dedicated media page on their website and yet few schools and small trusts do.
2 min read